Could the Disputed Lands’s reputation as a blasted heath be simply miscommunication? The last meaningful campaign there was during the time of The Nine, and that took place in winter or on it’s tail-end. Alternately: It’s poor reputation is propaganda used to debase the land’s value for the less hawkish nobility/merchant class of the vying cities. And that leaves it’s worth being quite literally disputed.

GRRM’s been pretty consistent in his descriptions in ADWD and WOIAF. 

I think it’s just a worldbuilding error. Which are pretty rare, to give GRRM credit.

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